A CURATED TEAM OF TALENT AND SERVICES
FOR FASHION AND LIFESTYLE BRANDS,
WHEREVER THEY MAY BE ON THEIR JOURNEY





  


Mint Velvet












Mint Velvet


Established in 2009 to meet the needs of women moving beyond fast fashion, Mint Velvet combines modern style with timeless elegance. Teaming up with S.H Collective, Mint Velvet focused on practical PR strategies, including events, VIP dressing, and partnerships. S.H Collective organized a floral workshop with expert Ronny Colbie, creating a direct connection with Mint Velvet's audience. Notable successes included a pre-fashion week press day, engaging 30-40 journalists and stylists.

Going beyond traditional events, S.H Collective facilitated VIP dressing for fashion week, ensuring influential figures showcased Mint Velvet designs. Intimate dinners within Mint Velvet stores marked new openings, hosting guests from publications like Grazia and Vogue. These occasions not only celebrated milestones but also strengthened Mint Velvet's presence. Through collaborative efforts, Mint Velvet evolved into a sought-after brand, representing a blend of modern style and sophistication in the fashion industry.



















NEXT PROJECT



© 2024 S.H. COLLECTIVE






A CURATED TEAM OF TALENT AND SERVICES
FOR FASHION AND LIFESTYLE BRANDS,
WHEREVER THEY MAY BE ON THEIR JOURNEY





  


Mint Velvet









Mint Velvet


Established in 2009 to meet the needs of women moving beyond fast fashion, Mint Velvet combines modern style with timeless elegance. Teaming up with S.H Collective, Mint Velvet focused on practical PR strategies, including events, VIP dressing, and partnerships. S.H Collective organized a floral workshop with expert Ronny Colbie, creating a direct connection with Mint Velvet's audience. Notable successes included a pre-fashion week press day, engaging 30-40 journalists and stylists.

Going beyond traditional events, S.H Collective facilitated VIP dressing for fashion week, ensuring influential figures showcased Mint Velvet designs. Intimate dinners within Mint Velvet stores marked new openings, hosting guests from publications like Grazia and Vogue. These occasions not only celebrated milestones but also strengthened Mint Velvet's presence. Through collaborative efforts, Mint Velvet evolved into a sought-after brand, representing a blend of modern style and sophistication in the fashion industry.





NEXT PROJECT

© 2024 S.H. COLLECTIVE